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Successful partnerships all round: From producer to consumer
Thursday, February 7, 2008
Bayer CropScience at Fruit Logistica 2008 in Berlin
Successful partnerships all round: From producer to consumer
Company presents international food chain partnership projects
Monheim, February 7, 2008 – Fruit Logistica, held every year in Berlin, is acknowledged as the world's major exhibition platform for the international fresh fruit and vegetable trade. As one of the leading crop protection companies, Bayer CropScience will be hosting a stand at Fruit Logistica from February 7 to 9, 2008, and will be showcasing its contribution to a healthy and varied nutrition in Hall 20. Bayer CropScience offers its partners in the food production and marketing sectors an extensive range of innovative solutions.
“Fruit Logistica provides Bayer CropScience with an optimal platform for discussing current market trends with partners and experts in the fresh fruit trade and for developing ideas for new projects”, said Dr. Birgitt Walz-Tylla, the company's Head of Food Chain Management. Bayer CropScience has participated successfully at Fruit Logistica in the past themed “Working together for mutual success.” “We presented our first projects in 2006”, Dr. Walz-Tylla explained, “and this year we are looking forward to showcasing our successful food chain partnership activities involving many fruit and vegetable crops throughout the world.”
The international food chain partnership projects support producers worldwide in their efforts to supply a wide range of high-quality products to the fresh fruit trade, and thus to many consumers, all year round. The wide range of fruits available forms a good basis for a healthy nutrition.
International grape projects are bearing fruit
One example of the international success that the food chain partnership is enjoying is a series of projects involving table grapes. Table grapes are a very sensitive product, requiring considerable expertise in cultivation, packaging and transportation. In addition, food retailers are imposing increasing requirements on this fruit in terms of food safety, quality and traceability. Bayer CropScience has initiated grape projects in countries including Spain, Morocco, Turkey and Brazil with the aim of working with all the stakeholders to develop approaches to supplying the trade and consumers with high-quality grapes. In the future, traceability and transparent production will continue to help improve quality on a continuous basis. There are plans to expand these activities and to launch further food chain partnership projects in other major grape-growing regions.
Integrated crop protection for sustainable fruit and vegetable cultivation
As an expert in vegetable seeds and crop protection, Bayer CropScience supports integrated cultivation as an important element of sustainable agriculture. The solutions offered by Bayer CropScience include the development and implementation of spraying schedules tailored to local requirements. These measures enable crop protection products and biological alternatives to be used more specifically and with less impact on the environment. The company’s experts also provide importers and exporters with information on international trading standards relating to crop protection and help to avoid trade barriers. A global network of organizations in 120 countries enables Bayer CropScience to act as a reliable partner for the national and international fruit and vegetable trade worldwide.
Bayer is a global enterprise with core competencies in the fields of health care, nutrition and high-tech materials. Bayer CropScience AG, a subsidiary of Bayer AG with annual sales of about EUR 5.7 billion (2006), is one of the world’s leading innovative crop science companies in the areas of crop protection, non-agricultural pest control, seeds and plant biotechnology. The company offers an outstanding range of products and extensive service backup for modern, sustainable agriculture and for non-agricultural applications. Bayer CropScience has a global workforce of about 17,900 and is represented in more than 120 countries. This and further news is available at: www.newsroom.bayercropscience.com
Contact:
Utz Klages, phone: +49 2173 38-3125
E-mail: utz.klages@bayercropscience.com
More information is available at www.bayercropscience.com and at www.foodchainpartnership.bayercropscience.com
Forward-Looking Statements
This news release contains forward-looking statements based on current assumptions and forecasts made by Bayer CropScience AG management. Various known and unknown risks, uncertainties and other factors could lead to material differences between the actual future results, financial situation, development or performance of Bayer CropScience AG or our holding company Bayer AG and the estimates given here. These factors include those discussed in public reports filed by Bayer AG with the Frankfurt Stock Exchange and with the U.S. Securities and Exchange Commission (including Form 20-F). Neither Bayer AG nor Bayer CropScience AG assumes any liability whatsoever to update these forward-looking statements or to conform them to future events or developments.
“Fruit Logistica provides Bayer CropScience with an optimal platform for discussing current market trends with partners and experts in the fresh fruit trade and for developing ideas for new projects”, said Dr. Birgitt Walz-Tylla, the company's Head of Food Chain Management. Bayer CropScience has participated successfully at Fruit Logistica in the past themed “Working together for mutual success.” “We presented our first projects in 2006”, Dr. Walz-Tylla explained, “and this year we are looking forward to showcasing our successful food chain partnership activities involving many fruit and vegetable crops throughout the world.”
The international food chain partnership projects support producers worldwide in their efforts to supply a wide range of high-quality products to the fresh fruit trade, and thus to many consumers, all year round. The wide range of fruits available forms a good basis for a healthy nutrition.
International grape projects are bearing fruit
One example of the international success that the food chain partnership is enjoying is a series of projects involving table grapes. Table grapes are a very sensitive product, requiring considerable expertise in cultivation, packaging and transportation. In addition, food retailers are imposing increasing requirements on this fruit in terms of food safety, quality and traceability. Bayer CropScience has initiated grape projects in countries including Spain, Morocco, Turkey and Brazil with the aim of working with all the stakeholders to develop approaches to supplying the trade and consumers with high-quality grapes. In the future, traceability and transparent production will continue to help improve quality on a continuous basis. There are plans to expand these activities and to launch further food chain partnership projects in other major grape-growing regions.
Integrated crop protection for sustainable fruit and vegetable cultivation
As an expert in vegetable seeds and crop protection, Bayer CropScience supports integrated cultivation as an important element of sustainable agriculture. The solutions offered by Bayer CropScience include the development and implementation of spraying schedules tailored to local requirements. These measures enable crop protection products and biological alternatives to be used more specifically and with less impact on the environment. The company’s experts also provide importers and exporters with information on international trading standards relating to crop protection and help to avoid trade barriers. A global network of organizations in 120 countries enables Bayer CropScience to act as a reliable partner for the national and international fruit and vegetable trade worldwide.
Bayer is a global enterprise with core competencies in the fields of health care, nutrition and high-tech materials. Bayer CropScience AG, a subsidiary of Bayer AG with annual sales of about EUR 5.7 billion (2006), is one of the world’s leading innovative crop science companies in the areas of crop protection, non-agricultural pest control, seeds and plant biotechnology. The company offers an outstanding range of products and extensive service backup for modern, sustainable agriculture and for non-agricultural applications. Bayer CropScience has a global workforce of about 17,900 and is represented in more than 120 countries. This and further news is available at: www.newsroom.bayercropscience.com
Contact:
Utz Klages, phone: +49 2173 38-3125
E-mail: utz.klages@bayercropscience.com
More information is available at www.bayercropscience.com and at www.foodchainpartnership.bayercropscience.com
Forward-Looking Statements
This news release contains forward-looking statements based on current assumptions and forecasts made by Bayer CropScience AG management. Various known and unknown risks, uncertainties and other factors could lead to material differences between the actual future results, financial situation, development or performance of Bayer CropScience AG or our holding company Bayer AG and the estimates given here. These factors include those discussed in public reports filed by Bayer AG with the Frankfurt Stock Exchange and with the U.S. Securities and Exchange Commission (including Form 20-F). Neither Bayer AG nor Bayer CropScience AG assumes any liability whatsoever to update these forward-looking statements or to conform them to future events or developments.
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